Philippa, writer and business psychologist, with 30 years experience of freelance writing - author of 12 books, newspaper columnist, TV and radio scriptwriter and web editor. "The Times kindly serialised my non-fiction bestseller 'Irresistibility' while a self-published novel got made into a double Bafta winning TV film. As a business psychologist specializing in community building and influence, I've run tech, hyperlocal and business communities, for WordPress, FYI Network and John Lewis Partnership in UK. I especially love teaching and have taught at universities and for National Union of Journalists. You could say that I'm fixated by how we use words with each other, which means I've coached Olympic Head Coaches, Oscar Winners, Prime and Cabinet Ministers in the UK and company directors at GE, NBC, Merck, BBC, and Universal Pictures.